How the BBC and Ross Video Brought New Energy to Storytelling at Wembley

The FA Cup Final is more than a match – it’s a national tradition. But how do you keep it feeling fresh while honoring its legacy? In this exclusive panel discussion at the SVG Football Summit 2025, BBC Sport’s John Murphy and Ross Video’s James Ransome take you behind the scenes of the 2024 FA Cup Final to explore how cutting-edge technology brought new energy to a historic broadcast. 

From spidercam cable camera views to augmented reality graphics and real-time sports analysis, we find out how creative vision, collaboration, and next-gen tools transformed the broadcast. 

Unique Shots and Perspectives

Learn how spidercam and 3D graphics elevated pre-game storytelling

Next-Gen Storytelling

Discover what inspired the BBC to push visual boundaries

Immersive Virtual Graphics

Learn how virtual tools are shaping future football coverage

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Watch how tradition meets innovation in one of football’s biggest matches.